How to Market Your Tutoring Business Using Social Media

As more and more individuals are using at least one networking site to be in touch with other people, it is therefore a handy tool to actually advertise your tutoring business. It is relatively easy, fast and of course, no monetary capital is necessary. Once you have made your own account then posted in appropriate sites, then you’re ready to go. Here then are some effective ways on how to be successful in this aspect of social networking advertising.

1. Use your account to advertise your business

Create an account that will create your own trademark in the tutoring business. Invest in a site with more users and that is readily accessible. Make your site as attractive as possible so that anyone who has an account can be drawn towards it.

2. Do regular evaluation of your services

To keep your current clients and ensure that they give out a good word about your tutoring services, it is best to regularly inquire from them if they find your services suited to their needs and if there is a need to improve it. In this way, you can always update yourself with what you need to keep up especially among the competitors in the business.

3. Try the sharing feature of social networking sites

When trying to expand your tutoring business, it could be productive if you actually link with your present clients the notes that they need and perhaps use it as a way to attract more clients. When you share notes, it could also be seen by friends of your client in the social networking site and this could actually make it easier for them to determine if your services actually fits their needs.

4. Open door for linkage

Just like in any other business endeavors, it is significant that you actually establish a strong link with others who are in the same business as you are. Although others look at it as a weak strategy but it is actually a way for you to possibly fish out information that will help you improve your marketing strategies so that your business will float.

5. Make yourself even more accessible to target clients

By having an account in as many possible and pertinent social networking sites, you are opening your doors to a wider potential clientele. So opening and maintaining as many accounts in various social networking sites as possible.

6. Learn more about your potential clients

Social networking sites actually are booming with different students and this is one way for you to have a gauge of what they actually need, like determining what subjects they are having difficulty with and what manner of teaching is likely to work for them. As you get to learn more and more about your target client, you can use it to market your tutoring business and use it to your advantage.

7. Meet up online with other Tutors

Exchanging information from others who are in the same business basically help newbees and those who are in dire need to market their tutoring business develop a more effective marketing scheme. Tutors can actually meet online through social networking sites to exchange ideas on how they go about with their tutoring business and also spread word on innovation about effective tutoring.

8. Try to be specific and clear about what you advertise

When you market your tutoring business in a social networking site, try to be as clear as possible. When you clearly state what services you are offering, it is likely that you will get a potential market sooner than expected. It is also easier to share your site among those who have seen your site with their friends if you have a clear ad.

9. Learn more than just required

If you are serious about tutoring business, it is best that you actually don’t just dive into the idea of moneymaking but also ensure that you give your target market the best so they don’t go somewhere else. Aside from identifying the characteristics of your market, it is also best to present information in your social networking site on how your services can be helpful to them. By bluntly telling them what they can benefit from your tutoring service, it is one way of convincing them to avail of what you are offering.

10. Spread a good reputation

In your social networking site, it is helpful in marketing your tutoring services to include the best experiences of your previous or current clients. It is also better if you place a spot in your site where clients can leave their messages or comments. This will not only keep you in track of your progress in the business but also gives you a glimpse of what needs to be improved.

6 Ideas to Get More Tutoring Clients

Just like your students need to take action to study and do the work to be successful, you also need to take action to get clients and be successful in your tutoring business.

It’s not a mystery that you need clients. But sometimes we just get “stuck” trying to figure out what to do. Well I am here to give you some powerful strategies I have used to get tutoring clients. Decide on a method or two, and put them into practice.

1. Write a Featured Column

Write a column for the local newspaper, school newspaper, the PTA, neighborhood newsletter, or other print media. This will not be direct advertising, but will help establish you as an authority on a topic related to education and tutoring.

Consider writing a series on a topic to keep people looking for the next few
installments. Examples might be:

  • 5 Tips for Helping Your Child with Math
  • 7 Steps to Motivating Your Child
  • 5 Methods I Used to Beat ADHD — Advice for You and Your Child
  • 3 Priorities Every Family Needs To Balance School And Sports

At first glance, it might appear that this is not a “quick” strategy to get clients. And no, it might take some work and time to get this done. However, this strategy quickly propels you to the status of expert in your community, church, school, or group. In the minds of people this makes you the “go to” person whenever they have a problem in your area of expertise.

I still get calls all the time from people that want two things. Help in science and
math, or help with their computer or web site. This is because I have established
myself as an “expert” in these areas.

So what is “quick” is how quickly you come to mind when someone is looking for a
solution or a recommendation for a tutor.

It’s a powerful way to get your name out there and get clients calling you.

2. Offer A Free Seminar

This strategy is similar to the one above because it establishes you as an authority in the area of your expertise. It also gives you great exposure and “presells” your services to potential clients.

Putting on a seminar takes a little work, but can reap huge rewards if you are
targeting your ideal market.

As a tutor, you could advertise a free seminar for parents on helping their children
with homework.

To do that you would need:

  1. A method to get the word out – think Facebook, flyers, word of mouth, or sponsorship by the local PTA or another community group
  2. A place to meet – a library, community center, church, or school may work
  3. An informational presentation
  4. A way for attendees to follow up with you

If you take the time to develop a short 30 minute presentation on strategies to help and motivate children, you will easily fill up an hour by the time you get done with question and answer time at the end.

Consider advertising that the seminar is limited to the first 25 people to sign up. Limited availability helps to get people to commit.

That’s the power of establishing yourself as the local expert. It works for speech
therapy, coaching, web design, ice skating lessons—you name it.

It will work for finding parents who are looking to better their child’s academics and they’ll choose you to be the one to do it for them.

3. Mention Satisfied Customers

You should mention satisfied customers on all of your marketing materials and in every conversation you have.

There’s a great saying I learned from Dani Johnson that says, “Facts Tell and Stories Sell”.

Mention your satisfied customers on your website, your flyers, and your business
cards. Use their words, not yours, when on your website or printed materials. Refer to them in stories about students who you have helped before.

Example: If a mom asks you if you have experience with students with ADHD don’t tell them you have taken 4 college courses dealing with Exceptional Learners, Learning Styles, and also have state certification for teaching. Instead tell them stories about students who had trouble focusing and how you were able to give them strategies to stay focused and complete their work.

Remember: Facts Tell, Stories Sell

Real life stories connect with people and their heart’s desires much better than lists of facts and qualifications.

Have a list of satisfied customers available for parents to call at any time to learn more about how other clients have been helped by your services. (Remember to ask any parents for their permission prior to putting them on that list)

Oh, and perhaps the most important part! Any time a client takes you up on your services because of a conversation with one of those satisfied customers make sure to send a big thank you for helping you get a new client. Some ideas: flowers, chocolates, gift certificates, a free tutoring session. They will love the fact they helped you out, love the fact that you thanked them, and love to do it again!

4. Have Someone Else Get Clients For You

Don’t feel like getting out there and selling your tutoring services?

Consider hiring a dedicated sales person to get clients for you. It might be a retired person who is always involved in the school and knows lots of people or even a student.

You can work payment out many different ways, but the main idea is they only get paid for clients that pay for sessions. You might pay them $10 for every session a client ever has, or even $10 for every session up to a certain maximum (say $100). Or consider paying them the amount of the first two tutoring sessions. Or pay them in gift cards to eat out, or ball game tickets.

You never know what some people may be willing to work for.

The bottom line is if you can create clients without actually having to do the work, how valuable is that person that is out there selling your services? I would say very valuable indeed.

5. Talking With School Teachers, Counselors, and Staff

Talk to school counselors and teachers at all of the schools around you.

Make an appointment and get your name and face in front of each counselor. You could either tell them directly that you have a tutoring business and are looking for clients and referrals, or see if there are any opportunities to volunteer/partner with the school.

Make sure and give of yourself and your time rather than just asking for referrals. Don’t be needy. Show what you have to offer and honor the students, teachers, and community by showing your desire to help.

Find out any school academic trends (e.g. “Because of our migrant community, we really struggle a lot in reading and language.”) or areas that are currently presenting problems (e.g. “We have a lot of student’s struggling with math this year because we adopted a completely new math curriculum, and frankly the teachers are not even real comfortable with it.).

Just a note: it may be hard to get this information from people at school. I talk to parents and grandparents and parents all the time and “get a feel” with what is going on at school. Even a school board member I know.

Make sure to thank them for their time, and of course leave a few business cards in case someone asks where they can get help in your subject. If you cannot meet with counselors personally, you might consider writing letters to them. In the letter, take the time to briefly introduce yourself and your business, and how you are able to help students best. Offer to meet with them if they would like. But also include about 10 – 20 business cards with your letter that could be used to hand out to parents or students that come in needing some help.

6. Create an Irresistible Offer

You see them everywhere…

  • Free T-shirt with a course purchase
  • Introductory price of only $19.99 for 6 months
  • Free coffee mug when you sign up
  • Free upgrade to first class when you join

These are Irresistible Offers designed to make you want to join, sign up, call, buy, or do something you might not have otherwise done.

And guess what? Yep, you need one for your tutoring business too!

Do you have an idea of what you can do for your Irresistible Offer? What will it be that will push clients “over the top” and say “Yes! I want you as my tutor!”?

Here are some ideas for you, just to get those brain juices flowing…

  • Provide an evening workshop for parents of your clients to teach them how to help their children with their homework
  • Provide a “support group” for parents to come and share their efforts to keep their children motivated and involved.
  • Produce freebies to give away when someone pays for their first session
    • Reports
      • How to get A’s in school
      • Parent’s guide to motivating children
      • Guide to using the internet for education
      • Guide to using the internet safely
    • Free session
      • For signing up
      • For signing up a friend
      • For bringing a friend along
      • For making 6 consecutive sessions
  • Partner with someone else to advertise and provide services (also known as a joint venture)
    • A free hair cut at XYZ salon when you receive tutoring…other person advertises a free tutoring session from you when you a student gets their hair cut
    • A free session with another tutor who tutors another subject. In turn they advertise the same service for you.
    • Free tickets to a local band (family friendly of course)
    • Free movie tickets

Who knows what type of incredible offer you may be able to come up with.

Some are informational. Some are fun. Some can be crazy. Just remember they must be Believable, Low Risk, and Easy to Provide.

You can have lots of Irresistible Offers. Use a different one each month. Change it up a bit. See which one has better results. You just might find a winner that brings in more clients than you can handle.

Determing a Pay Structure for Tutors

As the owner of your own tutoring business, it is important that you know how to determine the pay structure for your tutors. The salary of the tutor determines their worth as professionals thus it is important that you do not pay them too much or too little. In fact, the salary of the tutor is important in determining a good relationship between your company and your tutor.

There are many ways to determine the pay structure of the tutor but the reality is that there are three factors that you need to consider in order to determine how much you should pay to your tutor. To determine the pay structure of tutors, it is important that you consider the lesson duration, nature of the subjects taught as well as the background of the tutor. To understand further, below is a discussion on why these three factors matter.

Time Duration

The tutoring industry is very versatile. This means that the schedules of tutors are not fixed because they have to attend to other important things.

For instance, there are tutors who open their lesson slots today but will not be able to teach for the next few days. There are also some tutors who work full-time so they are available to teach students each day. Tutors who have erratic schedule should have an hourly pay structure which means that the tutoring company should pay for their services after every hour. On the other hand, tutors who have fixed schedules can be paid after each program session ends.

Nature Of The Subject

It is important to take note that tutoring services can teach students a wide variety of subjects. Tutors who teach technical subjects like Math and Science should be paid more because teaching such subjects require immense mental energy and focus. Moreover, preparing the materials for such subjects is also not a laughing matter.

Tutor’s Background

Another important thing to consider when determining the pay structure of tutors is their background or credentials. As a general rule, tutors who have more credentials should have higher salary because they are qualified to teach difficult subjects compared with tutors who have lesser credentials.

Determining the pay structure of tutors is very important because it allows you to find out whether you are giving your tutors the right compensation or not. By doing so, you will also be able to have better relationship with your tutors and they will be able to deliver great service to your students.

How Much to Charge for Tutoring

Often when people want to tutor, they’re not sure how much to charge for tutoring. There are many things to take into consideration with your skills, goals, and resources to determine how much to charge for tutoring service.

You can tutor on many different subjects, but regardless of your specialty the main thing you should consider is how much to charge for tutoring. To be honest, there is no special amount that is a one size fits all, but when considering how much to charge for tutoring.

After you’ve decided on what lessons or tutoring to offer, you need to determine how much you want to charge for tutoring. In situations where you work as a contractor or for a tutoring agency, your rates will be pre-determined. But if you are working as a tutor on your own, many factors will determine how much you can charge for tutoring in your area.

Your Educational Credentials

Are you a well known chess player, or do you have experience with helping people prepare for college entrance exams? Do you play an instrument? Do you have a college degree or special education certification  If you have more advanced credentials you will be able to change more for your service based on your overall level of experience. The more time you have teaching a certain skill, trade, or subject the more you can charge for tutoring.

Your proven success

Do you have a track record of successful projects? Do you have people that will provide testimonials to speak on your behalf? Make sure to manage you reputation online so that when people Google you positive results come up. Showing your success online can help you charge more for tutoring.

Your location

In certain areas it’s a little easier to charge more for tutoring. But how much should you charge for tutoring? The farther you move away from large population areas the less you will be able to charge. Make sure that you look online on websites like SGLessons to see how much other tutors in your local area are charging.

So now you have reviewed your credentials, listed your successes online, and surveyed your area it’s time to decide how much to charge for tutoring. Using the criteria above you should evaluate your skills and services, and come up with a fair tutoring price that is affordable for your clients and (hopefully) profitable for you.

10 Userful Resources for Online Tutors

Ten or fifteen years ago, meeting with your tutor meant your parents had to drive you to someone’s house or to the library after school. The internet has radically changed how students and tutors can collaborate and work together. Tutoring is now more convenient than ever and tutors can now work with students all over the world from the comfort of their own home.

Tutors can also create valuable resources for their students using fairly inexpensive online tools. If you are an online tutor looking to change the way you work with your students then here are the ten resources you should try out:

1. Calendly

Emails are one of the biggest time wasters there are and nothing is more frustrating than frittering away your afternoon haggling with a student over scheduling. Calendly makes it easy — simply send your students the link and they can pick the date and time that is most convenient for them.

2. Skype

Skype allows you to interact with anyone, regardless of their location. Skype provides video, instant messaging, and makes it easy to share files. Skype is perfect for tutoring someone halfway around the world or working with your student who lives just ten minutes away.

3. Google Hangouts

Google Hangouts is a great alternative to Skype for online tutors. The best thing about Google Hangouts is that you can use Google’s other features while you are doing video chats with students.

4. Wikispaces

Wikispaces is perfect for collaboration between tutors and students. It allows students to collect information to supplement their learning and gives tutors the opportunity to provide feedback and offer suggestions.

5. Animoto

Animoto allows its users to create presentations using photos, videos, music, and other resources. It is a great way for tutors to introduce and explain a new subject to their students.

6. Moodle

Moodle is a free course management system for educators. You can create simple learning sites for your students and it allows you to integrate useful tools like a calendar and a blog. Moodle is an easy way to share resources and information with multiple students.

7. YouTube

Is there anything that YouTube isn’t useful for? YouTube allows you to make and share videos with your students. Or you can just show your students one of the many educational videos that already exist on the site. YouTube is a great way to increase your students’ engagement and make learning more fun.

8. Mailchimp

Mailchimp allows you to send automated emails to past and current students. You can create newsletters with useful information and helpful updates about your tutoring services. This is will save you from the drudgery of a lot of back and forth emailing with twenty different people.

9. Canva

Canva lets you edit photos and create more visual content. Whether you need infographics, blog headers, or anything else, Canva lets you do it all.

10. Google Drive

Google Drive will let you create individual folders for every student so any important documents will be in one place. This will help you stay organized and guarantee that your students have everything they need.

Benefits to Becoming an Online Tutor

As a college student, how many times have you dreaded going to work at your part-time job? Individuals who have worked retail and customer service know how unfulfilling and tedious those jobs can be. And most barely pay $10 an hour, which is not going to bring in a lot of extra money.

Although many students tend to gravitate toward these types of jobs, they are not the only option for part-time work. If you are looking to make a little extra money on the side without having to ask for time off when you need it, tutoring could be the perfect option for you. You can choose your own hourly rate and work from the comfort of your own home.

Taking on a part-time tutoring job has a number of benefits that match up with what most college students are looking for. If you are on the fence about whether this could be a good option for you or not, here are five benefits to becoming an online tutor:

1. Create your own schedule

More and more people are seeing the benefit to virtual and remote job opportunities. You can create a flexible schedule based on when you want to work. And if you choose to take a trip, you don’t have to take a week off work and miss out on making money. Online tutoring is so flexible you could even add this on top of your full time job to make extra money.

2. Become a better communicator

Tutoring will teach you to be a better communicator because not every student will understand your way of thinking or why you approach problems the way you do. Online tutoring teaches you the importance of learning new ways to communicate with others and to see things from their perspective. And learning how to approach problems in a new way will also sharpen your own skills.

3. Build a network

As you bring on more students you can begin to build a reputation for yourself and grow a network of students. As you continue to help more students they will leave reviews on your profile which will allow you to begin charging higher rates for your services. And word-of-mouth references will likely further expand your network.

4. Help people for a living

Most tutors will agree that helping their students succeed is the best part of their job. Your students will often reach out to you during times of frustration and if you even help them in some small way, you are making their day just a little bit easier. By sharing your knowledge with them you are making a difference in their lives and helping them grow academically.

5. Looks better on your resume

What do you think will look better to a prospective employer, working as a waitress or working as an online tutor? Holding a job that is related to your academics will set you up with a big advantage over your peers.

7 Tips for Tutoring Your Students Online

Internet has become a useful tool for many tutors because it is convenient and also gives you the opportunity to develop a personal relationship with your students. And because you don’t have to spend any time driving to and from lessons, you can spend more time tutoring and earn more money.

If you are a tutor looking to begin using online video calls with your students here are seven tips to help you get started:

1. Make sure you have the necessary equipment

As an online tutor, a laptop and a reliable internet connection are not optional. Obviously, nothing is foolproof and technology glitches do occur but you should prepare as best you can. And as your online tutoring business grows your expenses will grow as well so should always be thinking of ways you can upgrade and improve your services.

2. Figure out what sets you apart

Why should someone hire you as opposed to all of the other online tutors they could choose from? Your ability to answer this question will largely determine how successful you are as a tutor.

3. Use a variety of different tools

The beauty of the internet is that it provides endless free resources you can incorporate into your tutoring sessions. You can utilize podcasts, videos, interesting articles, audio recordings, and more. Google Drive will let you create individual folders for every student so any important documents will be in one place.

You can also create Powerpoints, PDFs, and other resources that you can share with your online students. And you can prepare all of this before you lesson so your students will have time to look through the information and write down any questions they may have.

4. Always look for ways to improve

Even after you have found something that works for your online tutoring business you should always be looking for new ways to improve. Continue to create new content, update the resources you already have, and dedicate a portion of your time to increasing your own skill sets.

5. Show appreciation for you students

Don’t forget, without your students you wouldn’t have a source of income so make sure to show them that you appreciate them. Work on building relationships with them and keep an up to date record on what each of them is working on so you can make sure they are continuing to make progress.

6. Figure out who you enjoy working with

It may seem contradictory to intentionally minimize who you are trying to help but the truth is, the minute you start trying to serve everyone you will serve no one. Begin figuring out who you work best with and focus on finding that person.

As an online tutor, advertising your services will be the best way to bring in new students. You can promote yourself through Facebook, Pinterest, and any other ways you can think of.

7. Take care of yourself

The best way to ensure you are taking good care of your students is to take care of yourself first. Plan time for exercise, rest, and free time.

4 Tips To Be a More Effective Tutor

Did you excel in school and did learning a certain subject just seem to come easily to you? Do you enjoy working with other and helping them succeed in school? Are you a digital native who loves all things related to technology?

If you answered “yes” to any of those questions then you could be a great tutor! Online tutoring gives you a chance to get paid to share your resources and knowledge with students who are struggling in school. It is financially rewarding and will give you a greater sense of purpose.

Are you thinking about online tutoring but still on the fence? If so, this article will give you tips on how to get started and ways you can be a more effective tutor.

1. Teach your students how to be problem solvers

Obviously, your goal is to help and encourage your students but you should also want to teach them how to excel without you. The goal of any good tutor should be to help their students reach the point of no longer needing them. To do this, your students will need to learn how to be critical thinkers and problem solvers.

You can help them learn to be problem solvers by asking questions that require thoughtful responses. Encourage your students to express themselves and to continue their learning outside of your tutoring sessions. And when they answer a problem always ask them how they came to that conclusion.

2. Assess their current knowledge

What are your student’s current strengths and weaknesses? Ideally, you should have a system for assessing every student’s current knowledge. By understanding their needs and areas where they are lacking you will be better equipped to help them going forward.

3. Mix things up during your tutoring sessions

If your students are coming to you for outside help in a certain subject, then it is likely to be a subject they struggle in. After all, if they already excelled in that subject they probably wouldn’t need to meet with you.

One of the best ways to combat this is by making tutoring sessions more engaging. Find out what their interests are and find ways to engage them in every lesson. They will be more motivated to learn if tutoring is an enjoyable and fun process.

4. Request feedback

It is a good idea to regularly ask for feedback from your students and their parents. What do they like or dislike about your method of tutoring? Are there any sections you could have explained more clearly?

As a tutor, feedback should never be ignored or taken for granted because it gives you valuable insight as to how you can improve and better serve all of your students. Even when you find methods that work for your students you should be continually searching for new ways to improve and update the resources you already have.

5 Common Challenges Faced by Online Tutors

Online tutoring is a quickly growing industry as more tutors begin to realize the benefits of tutoring over the internet. In the United States alone, online tutoring is a $100 million market. This is because today’s youth has grown up with digital technology and they realize and embrace the many advantages it offers.

However, every profession comes with its own unique set of challenges and potential roadblocks and online tutoring is no exception. Understanding what some of these challenges are will help you be better prepared to face and overcome them.

Listed below are five common challenges faced by online tutors and the best way to handle them:

1. Technical difficulties

Video conferencing software has come a long way in the past couple years but technical issues do still happen. An unreliable internet connection or lack of access to necessary equipment is an online tutor’s worst nightmare.

The best way to handle this is to have a technology backup plan. Make sure that your browser is up to date and that you have given the necessary permission to access your microphone and camera.

2. Lack of connection with the student

Online tutors do face a bigger hurdle when it comes to forming personal connections to their students. It is harder to build the same kind of relationship with your students through Skype then it would be if they were sitting right next to you.

There are tools you can use to make the online tutoring experience more personal. An interactive whiteboard allows tutors to easily collaborate with their students, online forums allows for instant communication, and high-quality audio and video will enhance your conversations.

3. A student who doesn’t want to do the work

It is challenging to work with a student who does not want to do the necessary work. Often students will come to you because their parents are making them see a tutor, not because they are motivated to improve their own grades.

As a tutor, you obviously want to help all of your students but it is important to keep in mind that you can’t make someone want to work with you. Keep in close contact with the parents and work with them on ways to find incentives for your student.

4. Difficult parents

Dealing with high-pressure parents can be challenging for any tutor. This will really affect your student because they will tend to focus on getting a “perfect” grade rather than understanding the new concepts being taught. Plus, children who experience a high level of pressure from their parents tend to approach tutoring session with a lot of anxiety.

It is important to teach your students to stop thinking in black-and-white terms. Ultimately, the process of learning is just one big experiment. Sometimes, getting the wrong answer is just as valuable as finding the right answer because you learn a better way of doing things.

Ultimately, the most important thing is for your student to feel supported and encouraged. Be sure to always keep it positive and gently suggest to the parents ways they can help their child at home. That way the parent will feel more in control and the student will slowly gain their confidence back.

Responsibilities of a Tutor

Helping students with their math or English seems so simple, yet you know there is more to it. Read this article to see how the skill of tutoring is only one part of the profession.

Manage Expectations

In order to start tutoring you must find out what parents and students want. The job of tutoring seems fairly straightforward. But in fact people have many as many different reasons for needing a tutor as you might have for wanting to be one.

Among other things, parents seek tutoring solutions for children who struggle with learning disabilities, students who refuse to apply themselves, to get into the best colleges, and to avoid failing classes.

Why are you interested in being a tutor?

Perhaps you love helping kids learn or love to teach. Maybe you are looking for a flexible job income source or trying to pay for school.

It is always healthy to understand what motivates you, but it is critical to understand what motivates your clients.

And what better way to learn what they need than to ask them! This information shows why your tutoring services are valuable, but also allows you to better understand how to be the best tutor you can be for them.

The “Why tutoring will help” question now leads you to the “How tutoring will help” solution.

It is a basic foundation of the tutoring profession; so basic some people do it automatically without even thinking about it.

The next steps give a few more specifics to help start tutoring.

Get To Know Your Students And Families

Your clients should not have to pursue you to make sure their son or daughter is getting the personal tutoring they need. In fact, it should be very evident that you are acting as a “Tutoring Private Investigator” as you find out information about your students. (and they will become “your” students)

When you start tutoring it is important to get to know students, their families, and their needs right away in order to begin making an impact in their lives. Whether it be mastering a subject, learning to read, or learning study skills, your knowledge of their situation will greatly help your ability to help the total person.

Represent Your Profession

Demonstrate that you are a tutoring professional.

Show parents and students that you have earned the respect the position deserves.

Tutoring is an honorable profession, and your understanding of that will go a long way in encouraging families and getting them to “buy in” to your solution. After all, they are coming to you seeking a solution they were unable to find or make for themselves.

Do not be the wacky nutcase with disregard for the entire educational establishment. Instead learn to put your own unique spin and personal flair on being a tutoring professional.

Show Your Authority

It is important to show your authority as a tutor to parents and students. (but not in a “do this because I said so” way)

Instead you should think more in terms of ”competence”. You are the authority in Biology, Reading, Math, Spanish, and how to learn these subjects and related skills. You understand the learning objectives necessary for their child. You know how to show a struggling student their error in thinking and set them on the right path.

This level of competence allows you to be an authority in your profession and does many things for you as you start tutoring. It will help you:

  • Get clients to choose you over other options
  • Encourage parents that there is hope
  • Show students you know how to help them be successful
  • Prepare a plan to help a student reach their goals
  • Be a positive influence on students and families

Teach Them To Meet Your Expectations

At this point you have explored the foundation of why tutoring is necessary and how you can best provide the solution students and families need. As you start tutoring, understand this background information sets the stage for you to begin working your “magic” as you help struggling students.

It is more than just teaching how to solve a few tough math questions.

It is teaching students a way to approach problems in math and in life. It is giving parents and students new resources to solve challenges they face. It helping kids reach their dreams and teaching others to dream.

You must have high expectations for your clients and you must teach them to meet those expectations. Now here is what I mean by that.

Just like I teach my kids to put away their dirty dishes when they are done with dinner you will need to teach your parents and students the procedures of working with you as a tutor. Remember, you are the authority. They are jumping in and running with your game plan.

And just as I teach my children the proper way to brush their teeth or ride a bike, you will teach your students the proper ways to complete their math, read a book, write an essay, or speak a language. Help them grow beyond their expectations, to experience the higher goals you have set for them.

And as I teach my children how to deal with anger and frustration, and how to persevere until a task is done, you will teach your families and clients that you expect a great attitude, hard work, and their best effort. Teach them the challenge is worth the reward, and then help empower them to reach those goals.

So Where Do You Go From Here?

You can start tutoring quite easily and keep the job as simple as you want. Give some help working through some problems and learning some new skills and move on.